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Bulova Accutron, Ladies, 10K Gold Filled, Pink Dial, circa 1970 — view 1 of 6
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Wristwatches · Wristwatch

Bulova Accutron, Ladies, 10K Gold Filled, Pink Dial, circa 1970

DocumentedDocumented from a dealer's listing; attribution and date as stated by the dealer.
Maker / attribution
Bulova (maker)
Date
c. 1970
Country of origin
United States
Object type
Wristwatch
Materials / technique
gold filled
Stock no.
VWS2952
Credit line
Dealer listing, Vintage Watch Specialist (VWS2952)
Catalogue title (original)
Bulova - Accutron - Ladies - 10K Gold Filled - Pink Dial - c.1970 (English)

View the source record (dealer listing) ↗ (opens another website in a new tab)Suggest a correction

Record summary

Catalogued by Vintage Watch Specialist (dealer), United Kingdom (stock number VWS2952), this is a wristwatch by Bulova, made in United States, dated c. 1970. The Atlas places it in the Quartz Revolution period (1969 – 1990) of its Wristwatches collection. Materials and techniques recorded by the source: gold filled. The record is illustrated with 6 photographs.

Assembled from the source record's structured fields. Dates and attributions are given as the source states them; where a field is missing the Atlas leaves it blank rather than estimating.

Catalogue description

Dealer description — Vintage Watch Specialist

Beautiful 1970 Ladies Bulova Accutron with 10K Gold Filled Case and Salmon Pink Dial Bulova, a prominent American watch brand, has a rich history that dates back to its founding in 1875 by Joseph Bulova, an immigrant from Bohemia (now part of the Czech Republic). Joseph Bulova opened a small jewellery shop in New York City, marking the beginning of the Bulova brand. The store quickly gained a reputation for quality and innovation in watchmaking. Bulova opened its first manufacturing plant in Biel, Switzerland, a hub for watchmaking excellence. This move allowed Bulova to combine Swiss craftsmanship with American innovation. The Accutron was introduced in 1960 and was notable for its use of a tuning fork rather than a traditional balance wheel as the timekeeping element. This tuning fork technology allowed for extremely accurate timekeeping, with some models boasting accuracy to within a few seconds per month. What's on Offer This is a lovely vintage ladies' piece with some great character. We know from the engravings on the caseback that this watch was made in 1970. The case has a unique UFO-shaped case with a lovely textured pattern that is also 10 karat gold-filled. What really gives this watch a touch of class is the dial. The salmon-pink sunburst design goes excellently with the gold furniture and puts together a sleek vintage look. The mesh-style bracelet is also gold-filled and is integrated into the case. Internally the calibre 2183 tuning fork movement offers complete reliability when running. Even though this watch is over 50 years old the condition is great. Only light signs of wear can be seen on the case and caseback. The main wear is on the bracelet which reveals the steel underneath but the gold is still present and this does not take away anything from the classiness. It is completely functional and running well.

Historical context

Quartz Revolution (1969 – 1990)

Seiko's Astron begins mass quartz timekeeping; traditional industries contract sharply.

Quartz and digital watches transformed the market after 1969. Swiss employment collapsed, Japanese and Hong Kong production soared, and the Swatch (1983) helped the Swiss industry recover; mechanical watches survived as luxury goods.

Read the period in the timelineMore wristwatches from this periodEarlier: Modern Mechanical Horology

Atlas type guide

Quartz, digital and electronic watches

Electronic watches arrived in three steps. The Hamilton Electric 500 (1957) was the first battery-powered wristwatch, still with a balance; Bulova's Accutron (1960) used a tuning fork. On 25 December 1969 Seiko released the Astron 35SQ, the first quartz wristwatch, closely followed by the Swiss Beta 21 group. In 1972 Hamilton's Pulsar introduced the LED digital watch, and LCD displays soon made digital watches cheap.

The 'Quartz Crisis' that followed devastated the Swiss mechanical industry, which lost two-thirds of its workforce between 1970 and 1984 before recovering with the Swatch (1983) and the luxury mechanical revival. Solar, radio-controlled, kinetic and connected smartwatches continue the electronic line.

What to look for

  • Battery hatch in the case back and calibre markings with 'Quartz' or a crystal frequency.
  • Display technology: LED (red, push-button) versus LCD (always-on).
  • Tuning-fork hum and a smoothly sweeping seconds hand on Accutrons.
  • Model and reference numbers, often printed on the back.

Dating clues

  • Electric balance watches: from 1957.
  • Tuning-fork watches: 1960–c. 1977.
  • Quartz analogue: from December 1969; LED digital: 1972–c. 1978; LCD from 1973.

General guidance written by the Atlas editors about this kind of object. It is not a statement about this particular piece; for that, rely on the source record above and on physical examination.

Read next:Seiko calibre 35A (Astron)

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