Universal Geneve Dress Watch (Ref. 20504), 1940s

Dealer description — Craft & Tailored

Universal Geneve has long been "the watch enthusiast's watch" as the brand's cult-like, but steadily growing following has remained out of the scope of the mega-mainstream. The brand isn't without a few icons however, boasting unmistakable models such as the Gerald Genta-designed Polerouter, the "Nina Rindt" Compax chronographs, and the ultra-complicated Tri-Compax that Eric Clapton made famous for wearing. Born in 1894 LeLocle, Switzerland as Universal Watch, the co-founders Ulysee Perret and Numa Descombes originally set out as a watch part manufacturer, but as their business grew so did their offerings. In 1919 they moved their operation to Geneva, officially creating Universal Geneve. By 1925, UG had designed its first automatic movement known as the Auto Rem. Though Universal Geneve eventually produced a broad range of watches intended for vastly different applications, each model shared one crucial commonality, elegance. SPECS Stock # UG20504-2 Brand Universal Geneve Style Dress Watch Model 20504 Serial 25XXXXX Size Men's Material Stainless Steel Dial Silver "Aged" Millimeters 34 Bracelet 2pc Handmade Leather Strap CASE & BRACELET The well-preserved case features charming design elements that elevate the classical design, like the rounded and brushed extension of the case between the lugs as well as the long curved lugs themselves. The case exhibits gentle signs of use with no signs of major previous polishing. The Universal Geneve signed crown is likely an early service unit. The screw-down case back is very rare for the era and extremely well preserved, with all of the original factory markings fully intact. DIAL & HANDS The original and beautifully aged dial offers an extravagant vintage aesthetic with a military-style dial format. There are two small but notable marks on the dial above the handstack. The radium-lumed numerals all remain intact and have aged to a contrasting dark grey patina, under UV light inspection minimal degradation is present but not noticeable to the naked eye. The original blue hands and red sweep seconds hand remain in impressive condition, the hour and minute hands have been professionally restored with radium to a vintage cream color, matching the overall aesthetic of the watch. ACCESSORIES None. The watch is keeping time, but the service history is unknown. A movement service can be provided upon request.