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Rado NCC 101 (Ref. 11944) Blue Dial, 1970s — view 1 of 6
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Wristwatches · Wristwatch

Rado NCC 101 (Ref. 11944) Blue Dial, 1970s

DocumentedDocumented from a dealer's listing; attribution and date as stated by the dealer.
Maker / attribution
Rado (maker)
Date
1970s
Country of origin
Unrecorded in source
Object type
Wristwatch
Stock no.
RDONCC11944
Credit line
Dealer listing, Craft & Tailored (RDONCC11944)
Catalogue title (original)
1970s Rado NCC 101 (Ref. 11944) Blue Dial (English)

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Record summary

Catalogued by Craft & Tailored (dealer), Los Angeles (stock number RDONCC11944), this is a wristwatch by Rado, dated 1970s. The Atlas places it in the Quartz Revolution period (1969 – 1990) of its Wristwatches collection. The record is illustrated with 6 photographs.

Assembled from the source record's structured fields. Dates and attributions are given as the source states them; where a field is missing the Atlas leaves it blank rather than estimating.

Catalogue description

Dealer description — Craft & Tailored

Rado began its roots in 1917 Lengnau, Switzerland with humble beginnings as three brothers Fritz, Ernst, and Werner Schlup created Schlup & Co. out of their parent's house, which would later become Rado in the 1950s. Rado found success in their fashion-forward designs that became very popular in the 60s and 70s. Rado's NCC line of watches debuted in 1970 and saw many variations during its tenure until 1979. NCC or "New Conception Construction" was Rado's newest method of case construction to ensure both shock protection and water resistance. Stock # RDONCC11944 Brand Rado Style NCC 101 Model 11944 Serial 132XXXX Size Men's Material SS Dial Blue Millimeters 41.5 Bracelet Original Rado "NSA" Stretch-Clasp Bracelet CASE & BRACELET The television-style case design has a comfortable and surprisingly subtle wrist presence. The case itself has been very lightly polished in the past and retains all of its original case geometry and angles. The case retains its original Rado signed crown. The case back displays all of its original factory markings in crisp and legible condition. The watch retains its original Rado "NSA" bracelet which features a stretch clasp and remains in exceptional unpolished condition, displaying only minimal stretch and signs of use. DIAL & HANDS The metallic blue dial has taken on a lovely spotted patina from age that displays an array of light and dark blue hues throughout the dial. The tritium lume plots have aged to a creamy coloration, under U.V. light inspection the 4 o'clock marker shows minor degradation, the rest of the lume plots remain fully intact. The original tritium hands match the dial perfectly, the hour hand shows a spot of lume loss and remains stable, the minute hand exhibits no degradation when inspected under U.V. light. ACCESSORIES None. The watch is functioning and keeping time perfectly, the previous service history is unknown.

Historical context

Quartz Revolution (1969 – 1990)

Seiko's Astron begins mass quartz timekeeping; traditional industries contract sharply.

Quartz and digital watches transformed the market after 1969. Swiss employment collapsed, Japanese and Hong Kong production soared, and the Swatch (1983) helped the Swiss industry recover; mechanical watches survived as luxury goods.

Read the period in the timelineMore wristwatches from this periodEarlier: Modern Mechanical Horology

Atlas type guide

Wristwatches

Bracelet watches were worn by women from the early nineteenth century — Breguet made one for Caroline Murat, Queen of Naples, in 1810–12 — but the wristwatch only became a man's instrument with military use and aviation in the early twentieth century. Between the World Wars it overtook the pocket watch; the 1920s and 1930s brought rectangular Art Deco cases, water-resistant cases and the first automatic winding systems.

After 1945 the wristwatch became a carrier of identity — dress watches, sports and dive watches, chronographs, calendars — produced by Swiss, American, Japanese, German, Soviet and Chinese industries. The quartz revolution after 1969 and the mechanical renaissance since the 1990s, including the rise of independent watchmakers, complete the story.

What to look for

  • The reference number (between the lugs or inside the case back) and serial number, the starting point for dating.
  • The calibre: its maker and number are often stamped under the dial or on the bridge.
  • Originality of dial, hands and crown — refinished ('redial') dials are common.
  • Case material marks: 18K/750, 14K/585, stainless steel, gold-filled, plated.

Dating clues

  • Wire-lug cases: before c. 1925.
  • Water-resistant screw-down cases: from 1926.
  • Quartz movements: from 1969; sapphire crystals widespread after c. 1980.

General guidance written by the Atlas editors about this kind of object. It is not a statement about this particular piece; for that, rely on the source record above and on physical examination.

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