
Wristwatches · Wristwatch
Heuer Pasadena Chronograph (Ref. 750.501) 'Factory PVD', 1980s
- Maker / attribution
- Heuer (maker)
- Date
- 1980s
- Historical period
- Quartz Revolution (1969 – 1990)
- Country of origin
- Switzerland
- Object type
- Wristwatch
- Stock no.
- HURPAS750501-2
- Credit line
- Dealer listing, Craft & Tailored (HURPAS750501-2)
- Catalogue title (original)
- 1980s Heuer Pasadena Chronograph (Ref. 750.501) 'Factory PVD' (English)
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Record summary
Catalogued by Craft & Tailored (dealer), Los Angeles (stock number HURPAS750501-2), this is a wristwatch by Heuer, made in Switzerland, dated 1980s. The Atlas places it in the Quartz Revolution period (1969 – 1990) of its Wristwatches collection. The record is illustrated with 6 photographs.
Assembled from the source record's structured fields. Dates and attributions are given as the source states them; where a field is missing the Atlas leaves it blank rather than estimating.
Catalogue description
Dealer description — Craft & Tailored
Founded in 1860 in St-Imier, Switzerland, Heuer remains one of the most respected and beloved vintage brands in the watch world. Having put out iconic models like the Carrera, Autavia, Monaco, and Camaro, the brand's pentagonal logo became a calling card for quality and auto racing-worthy design. But they put out a lot of other, equally cool pieces that never got quite the notoriety of their bigger siblings. Case in point, this Pasadena ref. 750.501, a short-run reference that was introduced just a few years before Heuer was acquired by Techniques d'Avant Garde and became TAG Heuer. With a name that bucks the brand's typical trend of naming their watches after the world's most famous auto races, it instead harkens to one of Southern California's most idyllic cities, just outside the hustle and bustle of downtown LA. Its exceptional, honestly worn PVD case and bracelet—which call to mind the iconic Porsche Design Chronograph 1—and large, highly legible dial design make this an immediately attractive piece, and a great way to dive into the world of Heuer while still keeping it a little left of the proverbial dial. SPECS Stock # HURPAS750501-2 Brand Heuer Style Pasadena Model 750.501 Serial N/A Size Men's Material Stainless Steel Dial Matte Black Millimeters 40 Bracelet Heuer Factory PVD Bracelet CASE & BRACELET The unpolished case features its original factory PVD finishing and displays minimal wear from age with crisp and fine edges throughout. The case retains its original PVD finished pump pushers and unsigned crown. The case back retains all of the factory finishing and engravings in crisp condition with some tool marks present from being previously serviced. The watch comes supplied on the original unsigned factory PVD bracelet which retains 19 links that show no stretch and will fit up to a 7 1/4-inch wrist. DIAL & HANDS The matte black dial is in exceptional vintage condition showing no damage or notable age. The tritium lume plots have taken on a beautiful dark custard patina, under UV light inspection the lume in the small 12 o'clock marker is mostly missing while the rest of the lume plots remain intact. The original tritium hands are in great condition, with the hour hand having aged to a darker coloration than the dial and the minutes hand having aged to a lighter coloration. The center chronograph hand has lightened to a cream color from its original bright orange finish. ACCESSORIES None. The watch is keeping time, but the service history is unknown. A movement service can be provided upon request.
Historical context
Quartz Revolution (1969 – 1990)
Seiko's Astron begins mass quartz timekeeping; traditional industries contract sharply.
Quartz and digital watches transformed the market after 1969. Swiss employment collapsed, Japanese and Hong Kong production soared, and the Swatch (1983) helped the Swiss industry recover; mechanical watches survived as luxury goods.
Read the period in the timelineMore wristwatches from this periodEarlier: Modern Mechanical Horology
Atlas type guide
Chronographs and split-seconds watches
A chronograph is a watch with an additional seconds hand that can be started, stopped and returned to zero independently of the timekeeping. Louis Moinet built an early example in 1816 and Nicolas Rieussec a recording 'chronographe' in 1821; Adolphe Nicole's heart-shaped reset cam (patented 1862) made the modern return-to-zero possible. Split-seconds (rattrapante) chronographs add a second hand that can be stopped for intermediate times; flyback chronographs restart instantly.
Chronographs were essential tools for doctors (pulsometer scales), artillery (telemeter), engineers and sport. In wristwatches, Valjoux, Venus, Lemania and later the automatic chronographs of 1969 (Zenith El Primero, the Chronomatic Calibre 11 group and Seiko 6139) are milestones.
What to look for
- Push-pieces on the case band or a single button in the crown (monopusher).
- Subsidiary registers for minutes and hours; tachymeter, telemeter or pulsometer scales.
- Column wheel versus cam control visible in the movement.
- Calibre markings of specialist makers (Valjoux, Lemania, Venus, Landeron).
Dating clues
- Pocket chronographs with heart cam reset: after 1862.
- Wrist chronographs: from c. 1910; two-button designs from the 1930s.
- Automatic chronographs: from 1969.
General guidance written by the Atlas editors about this kind of object. It is not a statement about this particular piece; for that, rely on the source record above and on physical examination.
Read next:Flyback chronographChronograph
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