Skip to content
Gruen Watch Co 15-Jewel Curvex Manual Wind Men's Dress Watch 10K GFD Bezel, circa 1940s, Running — view 1 of 4
View 1 of 4 · Image: Sphere Auctions LLC / LiveAuctioneers · original image source (opens another website in a new tab)

Wristwatches · Wristwatch

Gruen Watch Co 15-Jewel Curvex Manual Wind Men's Dress Watch 10K GFD Bezel, circa 1940s, Running

DocumentedDocumented from an auction catalogue; attribution as stated by the auction house.
Maker / attribution
Gruen (maker)
Date
c. 1940s
Country of origin
Unrecorded in source
Object type
Wristwatch
Lot
Item 234246031
Credit line
Auction lot record: lot 384, EXCLUSIVE WATCHES AND POCKET WATCHES 12, Sphere Auctions LLC (2026), via LiveAuctioneers
Catalogue title (original)
Gruen Watch Co 15-Jewel Curvex Manual Wind Men's Dress Watch 10K GFD Bezel, circa 1940s, Running (English)

View the source record (auction lot) ↗ (opens another website in a new tab)Suggest a correction

Record summary

Catalogued by LiveAuctioneers auction archive (lot Item 234246031), this is a wristwatch by Gruen, dated c. 1940s. The Atlas places it in the Golden Age of Mechanical Watchmaking period (1900 – 1945) of its Wristwatches collection. The record is illustrated with 4 photographs.

Assembled from the source record's structured fields. Dates and attributions are given as the source states them; where a field is missing the Atlas leaves it blank rather than estimating.

Catalogue description

Lot description — Sphere Auctions LLC

This vintage Gruen men's dress watch is housed in a curvex-style rectangular case measuring approximately 25mm across, with a 10 Karat Gold Filled bezel and silver-tone back, as stamped on the inner case back: "Cased and Timed in U.S.A. by Gruen Watch Co / Pioneer Watch Case Co. Inc. / 10K GFD Bezel - Silver Back / 411C-390 / 7159728." The movement is the Gruen Watch Co. caliber 411C, a Swiss-made 15-jewel manual wind movement marked "Unadjusted / Switzerland" and signed "Coronna" on the plate, serial number 6772605. The cream-toned dial displays full Arabic numerals with a hatched border frame, gold-tone hands, and a recessed subsidiary seconds register at 6 o'clock with a square surround, all signed "Gruen." The watch starts and stops at time of listing and is sold in its current condition.The watch is fitted on an expansion bracelet stamped "1/20 10K GF Top / USA" on the clasp, with a gold-tone textured link top surface and silver-tone base links — a period-correct two-tone style typical of mid-century American dress watches. The bracelet shows honest wear consistent with its age. The dial displays age-related patina and spotting in its current condition, while the overall ensemble retains strong collector and display appeal as a genuine mid-century Gruen curvex-style piece.This watch contains a mechanical movement. It is sold as a vintage timepiece and is offered in its current condition with no warranty expressed or implied.

Historical context

Golden Age of Mechanical Watchmaking (1900 – 1945)

The wristwatch displaces the pocket watch; waterproof cases, self-winding and grand complications.

The wristwatch overtook the pocket watch. Military use in the First World War, aviation, water-resistant cases (1926), automatic winding (1923–31), rectangular Art Deco designs and early chronographs and calendars defined the period.

Read the period in the timelineMore wristwatches from this periodEarlier: Industrial Revolution

Atlas type guide

Wristwatches

Bracelet watches were worn by women from the early nineteenth century — Breguet made one for Caroline Murat, Queen of Naples, in 1810–12 — but the wristwatch only became a man's instrument with military use and aviation in the early twentieth century. Between the World Wars it overtook the pocket watch; the 1920s and 1930s brought rectangular Art Deco cases, water-resistant cases and the first automatic winding systems.

After 1945 the wristwatch became a carrier of identity — dress watches, sports and dive watches, chronographs, calendars — produced by Swiss, American, Japanese, German, Soviet and Chinese industries. The quartz revolution after 1969 and the mechanical renaissance since the 1990s, including the rise of independent watchmakers, complete the story.

What to look for

  • The reference number (between the lugs or inside the case back) and serial number, the starting point for dating.
  • The calibre: its maker and number are often stamped under the dial or on the bridge.
  • Originality of dial, hands and crown — refinished ('redial') dials are common.
  • Case material marks: 18K/750, 14K/585, stainless steel, gold-filled, plated.

Dating clues

  • Wire-lug cases: before c. 1925.
  • Water-resistant screw-down cases: from 1926.
  • Quartz movements: from 1969; sapphire crystals widespread after c. 1980.

General guidance written by the Atlas editors about this kind of object. It is not a statement about this particular piece; for that, rely on the source record above and on physical examination.

Read next:Detached lever escapementIdentification Centre

Related records