
Wristwatches · Wristwatch
Piaget Lady's 18k White Gold Dress Watch with Diamond Bezel, circa 1970s
- Maker / attribution
- Piaget (maker)
- Date
- c. 1970s
- Historical period
- Quartz Revolution (1969 – 1990)
- Country of origin
- Switzerland
- Object type
- Wristwatch
- Materials / technique
- 18k white gold
- Stock no.
- vws3046cs
- Credit line
- Dealer listing, Vintage Watch Specialist (vws3046cs)
- Catalogue title (original)
- Piaget Lady's 18k White Gold Dress Watch with Diamond Bezel - c.1970s (English)
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Record summary
Catalogued by Vintage Watch Specialist (dealer), United Kingdom (stock number vws3046cs), this is a wristwatch by Piaget, made in Switzerland, dated c. 1970s. The Atlas places it in the Quartz Revolution period (1969 – 1990) of its Wristwatches collection. Materials and techniques recorded by the source: 18k white gold. The record is illustrated with 6 photographs.
Assembled from the source record's structured fields. Dates and attributions are given as the source states them; where a field is missing the Atlas leaves it blank rather than estimating.
Catalogue description
Dealer description — Vintage Watch Specialist
An Exquisite Piaget Lady's 18k White Gold Dress Watch with a Stunning Diamond Bezel, c.1970 Piaget watches have a rich and storied history that dates back to 1874. Founded by Georges Edouard Piaget in the picturesque village of La Cote-aux-Fees, Switzerland, the brand began as a small workshop specializing in crafting watch movements. Piaget's reputation for excellence grew steadily over the years, and by the 20th century, they had become renowned for their precision and attention to detail. In 1956, Piaget introduced their first ultra-thin watch, which revolutionized the industry and solidified their position as pioneers of horological innovation. Throughout the years, Piaget continued to push boundaries with groundbreaking designs and technical advancements. They became known for incorporating luxurious materials such as gold and diamonds into their timepieces, creating exquisite works of art that adorned wrists around the world. Today, Piaget watches are synonymous with elegance and sophistication. Their collections showcase a perfect blend of traditional craftsmanship and contemporary aesthetics. From classic dress watches to bold sports models, each timepiece is a testament to Piaget's unwavering commitment to quality. What's on Offer How stunning!! This beautiful 18k white gold dress watch boasting a diamond bezel is nothing less than exquisite. The oval dial is pristine and simply presents elegant Roman numerals and graceful leaf hands encapsulated underneath sapphire crystal. The diamond bezel is the ultimate in opulence yet discreet enough not to be ostentatious, and the cabochon crown is finished with an azure blue sapphire - simply stunning! The watch is paired with its integral bracelet also in solid white gold with a beautiful texture - this gives it a nice weight, nothing flimsy about this piece! It might be small but it certainly has a presence on the wrist and looks incredible on. For the lady that values understated glamour, this watch is the epitome of style and sophistication.
Historical context
Quartz Revolution (1969 – 1990)
Seiko's Astron begins mass quartz timekeeping; traditional industries contract sharply.
Quartz and digital watches transformed the market after 1969. Swiss employment collapsed, Japanese and Hong Kong production soared, and the Swatch (1983) helped the Swiss industry recover; mechanical watches survived as luxury goods.
Read the period in the timelineMore wristwatches from this periodEarlier: Modern Mechanical Horology
Atlas type guide
Wristwatches
Bracelet watches were worn by women from the early nineteenth century — Breguet made one for Caroline Murat, Queen of Naples, in 1810–12 — but the wristwatch only became a man's instrument with military use and aviation in the early twentieth century. Between the World Wars it overtook the pocket watch; the 1920s and 1930s brought rectangular Art Deco cases, water-resistant cases and the first automatic winding systems.
After 1945 the wristwatch became a carrier of identity — dress watches, sports and dive watches, chronographs, calendars — produced by Swiss, American, Japanese, German, Soviet and Chinese industries. The quartz revolution after 1969 and the mechanical renaissance since the 1990s, including the rise of independent watchmakers, complete the story.
What to look for
- The reference number (between the lugs or inside the case back) and serial number, the starting point for dating.
- The calibre: its maker and number are often stamped under the dial or on the bridge.
- Originality of dial, hands and crown — refinished ('redial') dials are common.
- Case material marks: 18K/750, 14K/585, stainless steel, gold-filled, plated.
Dating clues
- Wire-lug cases: before c. 1925.
- Water-resistant screw-down cases: from 1926.
- Quartz movements: from 1969; sapphire crystals widespread after c. 1980.
General guidance written by the Atlas editors about this kind of object. It is not a statement about this particular piece; for that, rely on the source record above and on physical examination.
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