
Wristwatches · Wristwatch
Tiffany & Co. 14K YG Dress Watch "CBS Appreciation Award", 1976
- Maker / attribution
- Tiffany & Co. (maker)
- Date
- 1976
- Historical period
- Quartz Revolution (1969 – 1990)
- Country of origin
- Unrecorded in source
- Object type
- Wristwatch
- Stock no.
- TIFCO14KCBS
- Credit line
- Dealer listing, Craft & Tailored (TIFCO14KCBS)
- Catalogue title (original)
- 1976 Tiffany & Co. 14K YG Dress Watch "CBS Appreciation Award" (English)
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Record summary
Catalogued by Craft & Tailored (dealer), Los Angeles (stock number TIFCO14KCBS), this is a wristwatch by Tiffany & Co., dated 1976. The Atlas places it in the Quartz Revolution period (1969 – 1990) of its Wristwatches collection. The record is illustrated with 6 photographs.
Assembled from the source record's structured fields. Dates and attributions are given as the source states them; where a field is missing the Atlas leaves it blank rather than estimating.
Catalogue description
Dealer description — Craft & Tailored
When we think of vintage Tiffany & Co. watches, the first examples that come to mind are the big-name brands with co-signed dials of the classic jeweler that have become famously sought-after for their rarity and charm. However, Tiffany & Co. made some beautiful creations within their own independent offerings as well. Mostly consisting of timepieces constructed with precious metals that emulated other classic dress models, such as the Calatrava, but done so with an aesthetic that maintains the Tiffany & Co. identity in each piece. The Tiffany & Co. 14K yellow gold dress watch presented here was gifted to Charles Schebel from CBS in 1976, as elucidated by the case back engraving. Charles was a US Air Force Veteran who went on to have a long and successful career at CBS, where he rose the ranks to become a TV executive. During his tenure with CBS, he contributed to major shows including Magnum P.I. and M.A.S.H. among many other hit shows, and later retired in 1988. We’ve encountered several other CBS “In Appreciation” watches recently, all of which are Tiffany & Co. dress models in 14K yellow gold. This example, however, appears to have been cherished and seldom worn as the condition is near perfect. SPECS Stock # TIFCO14KCBS Brand Tiffany & Co. Style Dress Watch Model N/A Serial N/A Size Men's Material 14K Yellow Gold Dial White Millimeters 33 Strap 2pc Handmade Leather Strap CASE & BRACELET The 14K yellow gold case is in exceptional condition, showing no obvious signs of previous polishing and minimal signs of previous use. The case back engravings are hand-done, deep, and extremely crisp, showing no elements of alteration through past polishing. The watch comes supplied on a 2pc handmade leather strap. DIAL & HANDS The understated dial is simple, yet sophisticated with a "less is more" aesthetic and is in perfect condition, showing no age or damage whatsoever. The gold markers and "Tiffany & Co." are striking against the white dial, giving the watch a contrast that is anything but boring. The original yellow gold hands are in perfect condition. ACCESSORIES None. The watch is keeping time, but the service history is unknown. A movement service can be provided upon request.
Historical context
Quartz Revolution (1969 – 1990)
Seiko's Astron begins mass quartz timekeeping; traditional industries contract sharply.
Quartz and digital watches transformed the market after 1969. Swiss employment collapsed, Japanese and Hong Kong production soared, and the Swatch (1983) helped the Swiss industry recover; mechanical watches survived as luxury goods.
Read the period in the timelineMore wristwatches from this periodEarlier: Modern Mechanical Horology
Atlas type guide
Wristwatches
Bracelet watches were worn by women from the early nineteenth century — Breguet made one for Caroline Murat, Queen of Naples, in 1810–12 — but the wristwatch only became a man's instrument with military use and aviation in the early twentieth century. Between the World Wars it overtook the pocket watch; the 1920s and 1930s brought rectangular Art Deco cases, water-resistant cases and the first automatic winding systems.
After 1945 the wristwatch became a carrier of identity — dress watches, sports and dive watches, chronographs, calendars — produced by Swiss, American, Japanese, German, Soviet and Chinese industries. The quartz revolution after 1969 and the mechanical renaissance since the 1990s, including the rise of independent watchmakers, complete the story.
What to look for
- The reference number (between the lugs or inside the case back) and serial number, the starting point for dating.
- The calibre: its maker and number are often stamped under the dial or on the bridge.
- Originality of dial, hands and crown — refinished ('redial') dials are common.
- Case material marks: 18K/750, 14K/585, stainless steel, gold-filled, plated.
Dating clues
- Wire-lug cases: before c. 1925.
- Water-resistant screw-down cases: from 1926.
- Quartz movements: from 1969; sapphire crystals widespread after c. 1980.
General guidance written by the Atlas editors about this kind of object. It is not a statement about this particular piece; for that, rely on the source record above and on physical examination.
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